NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
Hawthorne Videoactive Report Vol 2 No 91 0903 Hawthorne Videoactive Report Vol 2 No 91 0903
Screen 2
Qik: live video streaming from your phone Qik: live video streaming from your phone
Screen 3
Audi: Truth in engineering Audi: Truth in engineering
Screen 4
FLORA.tv: The World is Thinking FLORA.tv: The World is Thinking
Screen 5
Fliqz: Video attracts, engages, and converts Fliqz: Video attracts, engages, and converts
Screen 6
DigMeld TV Networks DigMeld TV Networks
Screen 7
One for fun: How to Be Creative in Advertising One for fun: How to Be Creative in Advertising

ABC Cuts VOD Ad Deal With Affiliates

Summary:

Disney-ABC Television Group and its affiliates announced a deal that expands the network's ability to make content available on an on-demand basis through cable and satellite TV and makes affiliates partners in such offerings. Under the new agreement, the affiliates will get one spot each half hour in ABC programming that is made available by cable and satellite TV operators on an on-demand basis. Service requires the fast-forward function to be disabled so that users cannot skip spots.

For the complete article, click here.

TV Newsday: February 25, 2008