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An Ad Engine to Put ‘Mad Men’ Out of Business

Summary:

New software called PlaceLocal builds display ads automatically, scouring the Internet for references to a neighborhood restaurant, a grocery store or another local business. Then it combines the photographs it finds with reviews, customer comments and other text into a customized online ad for the business.  

For the complete article, click here.
Submitted by sclarke@hawthor... on Wed, 2010-05-26 02:25.
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