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Hawthorne Videoactive Report Vol 2 No 93 1001

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Gene Silverman: A Primer on Candidates’ DRTV Opportunities

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MySpace SelfServe Ads

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Dentyne Face Time Site

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BestAdsOnTV.com

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Gameplay footage from the new Wii release

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One for fun: A commercial for Extended Stay Hotels

AsSeenOnTV.Info Launches Review Site For DRTV Goods

Summary:

AsSeenOnTV.info has launched, claiming to be the top destination for consumers to investigate products they see advertised via DRTV. Think claims are exaggerated? The site says it will perform tests to answer the question: can it really do that? But that's not all! If you like what you see, ordering's easy, because the site provides "As Seen On TV" ad links aplenty. Unfortunately, peer reviews are nowhere to be seen, putting to serious question the proclaimed independence of the products' evaluators.

For the complete article, click here.

YouTube: March 6, 2008

Submitted by swilcox@hawthor... on Wed, 2008-03-12 14:15.

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