Cable

Tim's Pick: Canoe Floats VOD, Interactive Demos

Summary: Canoe Ventures will roll out the first public looks at two key projects from inside its boathouse.

The company, the joint venture of the six largest U.S. cable companies, will show off an initial interactive-TV advertising feature publicly for the first time at the 2010 Cable Show, as well as how it expects to deliver dynamic video-on-demand ads nationwide.

Tim's Pick: On Demand Summit: Time Warner Cable Exec Talks Up IPTV Future

Summary:

Time Warner Cable's New York City system is doing a trial of "TV Everywhere" online viewing of premium content for authenticated subscribers and the cable operator is gearing up for an IPTV trial at the end of the year, the system's top engineering executive said at an industry conference Wednesday.

He said TWC is moving toward a "big pipe" approach, delivering content to an edge device in the home, one with a hard drive and caching capabilities, that can link to computers, iPads, iPods, any device on which a subscriber wants to view content.

 

Tim's Pick: Google TV Is A Bigger Deal Than You Think

Summary: It has only been a few weeks since Google announced it would create a brave, new world with its Google TV platform. In all the reactions and the commentary, I have been amazed at how little people understand what's really going on here. Let me summarize: Google TV is a bigger deal than you think.

Tim's Pick: What Will Google's Real TV Strategy Be?

Summary: The network programming, cable programming, DVR, movies, and all of the expanded computer-based and web content that you view through the TV comprises the centerpiece of the household media experience. This is information to be organized, and it was inevitable that Google would start to dip its toes into this world.

Tim's Pick: What I Took Away From The Cable Show (other than the tsotchkes), plus A Brief Google TV Note (For Now)

Summary:

Week before last I attended The Cable Show (aka NCTA) in LA – the glitz of the cable network side of the business with the raw excitement of the cable operators’ initiatives (maybe raw excitement is overstating it). Nonetheless, there were some interesting trends in evidence, here’s a topline look at some of them.

 

Tim's Pick: Cable Show Identifies Our Three-Screen Opportunity

Summary:

Two weeks ago at the National Cable & Telecommunications Association's The Cable Show, the iPad was linked to a set-top box. Data was exchanged between the two devices. The technical process of linking a set-top box, a mobile device, and the Internet is now possible. The linkage of these three screens has been more evolutionary, rather than revolutionary, and perhaps that is why the full potential of this opportunity is not yet understood.