NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Comcast-NBCU: The Winners, Losers and Unknowns

Tim's Pick: Comcast-NBCU: The Winners, Losers and Unknowns

Summary:  

With Comcast's acquisition of NBCU  (technically, it's not an acquisition, but rather the creation of a JV in which Comcast holds 51% and GE 49%, until GE inevitably begins unwinding its position), it's time to assess the winners, losers and unknowns from the deal, the biggest the media industry has seen in a long while.



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