NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear
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Stein Mart Love at First Find Stein Mart Love at First Find
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CBS Fall Preview CBS Fall Preview
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Marty McFly’s Closet Marty McFly’s Closet
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HVR Blast from the Past HVR Blast from the Past
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Back 4 the Future Back 4 the Future
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Dear Sophie Dear Sophie

Digital Coupons by Geo-Location

Tim's Pick: Digital Coupons by Geo-Location

Summary: Digital coupons are a high-growth area for online marketers; Foursquare is as well. The former, though, has a clear path to ROI for both buyers and sellers. Until recently, the same couldn’t have been said about the wildly popular game. Enter coupons targeted by geolocation - which is showing signs of becoming a robust  monetization strategy for Foursquare.


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