NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
Rosy Predictions for Videoactive Advertising in 2009 Rosy Predictions for Videoactive Advertising in 2009
Screen 2
Daisy Whitney makes predictions for the Web Video landscape Daisy Whitney makes predictions for the Web Video landscape
Screen 3
Kaltura - Open Source Video Platform Kaltura - Open Source Video Platform
Screen 4
Yahoo!7 Mail Promotion Site Yahoo!7 Mail Promotion Site
Screen 5
I can bank up I can bank up
Screen 6
ScanScout - In-Stream Video Ad Network ScanScout - In-Stream Video Ad Network
Screen 7
One for fun: happy holidays from AKQA One for fun: happy holidays from AKQA

DVR usage making big changes in television viewing

Tim's Pick: DVR usage making big changes in television viewing

Summary: Figuring out a prime-time schedule is usually one of CW network chief Dawn Ostroff's most important duties. Never, however, has it seemed to matter less.

The promise inherent in digital video recorders — that viewers can be in control of their own TV schedules — is rapidly being fulfilled this fall, and the business is changing around it. Nearly 30 percent of the nation's TV homes have at least one.