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Facebook tests 3 new social ad formats

Summary:

Has Facebook cracked it? Will their new suite of “Engagement Ads” be the answer to social marketers' prayers? Eight major advertisers, including Adidas, General Mills-owned Betty Crocker, and DreamWorks Pictures will be testing the first three new Facebook ad formats starting next month.

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Submitted by skelley@hawthor... on Fri, 2008-08-22 20:42.
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