NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Is the TV or Computer the center of YOUR media world?
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Hawthorne Videoactive Report Vol 2 No 82 0702 Hawthorne Videoactive Report Vol 2 No 82 0702
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Cartier's MySpace campaign Cartier's MySpace campaign
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Brightcove platform version 3 Brightcove platform version 3
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MySpace and NBC encourage citizen journalists MySpace and NBC encourage citizen journalists
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Media TRAnalytics Media TRAnalytics
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Comparison Shopping Online, On-Air Ads Comparison Shopping Online, On-Air Ads
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One For Fun: stop littering... One For Fun: stop littering...
Home » Glossaries

Glossary: New Media



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XHTML
Extensible HyperText Markup Language is an enhanced version of HTML that incorporates elements of the XML programming code. This allows programmers to gain XML customization options without having to entirely recode currently functioning HTML pages, and to ensure that these enhanced pages remain recognizable to older HTML code.
XML
Extensible Markup Language is a programming language that allows for greater customization in how to deliver, interpret, present and format data for online use than does HTML—which has a fixed set of options, attributes and code tags.
XSL
Extensible Scripting Language is a style sheet language that essentially applies style templates to XML code. As such, it works much like Cascading Style Sheets (CSS) do to affect HTML code, but with added options—such as the ability to dictate printing directives.