NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Click to call now! Moms lead mobile, CBS caught with its pants down Click to call now! Moms lead mobile, CBS caught with its pants down
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CareerBuilder ’Casual Friday’ CareerBuilder ’Casual Friday’
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Dockers ’Men Without Pants’ Dockers ’Men Without Pants’
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Virtual Pilgrimage Virtual Pilgrimage
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foursquare foursquare
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Pathways to Housing Vitural Homeless Pathways to Housing Vitural Homeless
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Old Spice’s Viral Super Bowl Hit Old Spice’s Viral Super Bowl Hit
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Glossary: New Media



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banner
A graphic online ad unit that usually appears at the top of a web page and spans its full width (typical pixel specifications are 468 wide x 60 tall). Often static, though sometimes employing small videos or animations, banner graphics generally link to content on the advertiser’s website.