NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Is the TV or Computer the center of YOUR media world?
Screen 1
Hawthorne Videoactive Report Vol  2 No 82 0702 Hawthorne Videoactive Report Vol 2 No 82 0702
Screen 2
Cartier's MySpace campaign Cartier's MySpace campaign
Screen 3
Brightcove platform version 3 Brightcove platform version 3
Screen 4
MySpace and NBC encourage citizen journalists MySpace and NBC encourage citizen journalists
Screen 5
Media TRAnalytics Media TRAnalytics
Screen 6
Comparison Shopping Online, On-Air Ads Comparison Shopping Online, On-Air Ads
Screen 7
One For Fun: stop littering... One For Fun: stop littering...

Glossary: New Media



button
In a TV set top box interface, a button offers different viewing options that a viewer can click to activate. On a web page, a button is either a click-through chooser graphic or a small square or rectangular ad unit that occupies the margins or an empty corner.