NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Click to call now! Moms lead mobile, CBS caught with its pants down Click to call now! Moms lead mobile, CBS caught with its pants down
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CareerBuilder ’Casual Friday’ CareerBuilder ’Casual Friday’
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Dockers ’Men Without Pants’ Dockers ’Men Without Pants’
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Virtual Pilgrimage Virtual Pilgrimage
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foursquare foursquare
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Pathways to Housing Vitural Homeless Pathways to Housing Vitural Homeless
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Old Spice’s Viral Super Bowl Hit Old Spice’s Viral Super Bowl Hit
Home » Glossaries

Glossary: New Media



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channel
The media avenue that marketers use to promote goods and services (internet, newpapers, magazines radio and TV). Also a type of sales venue that companies employ, such as catalogs, retail and e-commerce. Online, a channel describes a grouping of thematically related links or content.