NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Remembering Billy Mays Remembering Billy Mays
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Augmented Reality & Motion Capture Shopping App by Zugara Augmented Reality & Motion Capture Shopping App by Zugara
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IBM Seer Android app for Wimbledon IBM Seer Android app for Wimbledon
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YouTube Reporter ’s Center YouTube Reporter ’s Center
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Schematic Touchwall Schematic Touchwall
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Computer engineer builds a house that “Tweets” Computer engineer builds a house that “Tweets”
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Philips Versus the Sun Philips Versus the Sun

Glossary: New Media



click
Activating computer or set top box transaction by clicking a remote control or mouse button. Marketers count these clicks to measure consumer response to online and interactive TV advertising.