NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
Rollover and Click Till You Drop, 3D TV Glasses Free, Apple Offers A La Carte TV Rollover and Click Till You Drop, 3D TV Glasses Free, Apple Offers A La Carte TV
Screen 2
Nine West Interactive Shopping Nine West Interactive Shopping
Screen 3
3D TV Without Glasses 3D TV Without Glasses
Screen 4
Businessweek Discusses Apple TV Rental Plan Businessweek Discusses Apple TV Rental Plan
Screen 5
Share This Share This
Screen 6
Foursquare Introduction Foursquare Introduction
Screen 7
Sushi - YouTube Mosaic Music Video Sushi - YouTube Mosaic Music Video
Home » Glossaries

Glossary: DRTV



0 | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | a | b | c | d | e | f | g | h | i | j | k | l | m | n | o | p | q | r | s | t | u | v | w | x | y | z
spot
Advertisers in the infomercial business refer to any image/awareness, non-DRTV commercial (generally five- to 60-seconds in length) as a spot commercial. Traditional advertisers (non-DRTV) define the “spot” market as the purchase of advertising on local broadcast TV stations, market by market.