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How Xbox's Social Strategy Could Change Gaming Forever

Summary:

At the recent E3 Expo, Xbox fans eagerly anticipated news around their favorite gaming console. Expected announcements ranged from the unveiling of a new motion-control system to the release of several hot new games including "Halo 3: ODST." While each of these is a big deal for the gaming community, it was another announcement that might result in a "game over" message to the competition and a significant shift in the impact of gaming and in-game marketing.

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Submitted by Amy S on Wed, 2009-06-17 17:06.
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