Memo to Steve Jobs: the IAd Is No Miracle Worker

Tim's Pick: Memo to Steve Jobs: the IAd Is No Miracle Worker

Summary: A veil of silence hangs over the advertising industry, as thick and unattractive as Scarlett O'Hara's post-war recycled drape dress. At a mobile conference last week, the hot NON-topic was the iAd. Agency execs one after another deflected questions about Apple's iAd platform and one after another began admitting it was all due to non-disclosure agreements. We're talking about an ad unit here, not the plans to a stealth bomber and it's just odd when an industry that focuses on communication goes silent due to Apple's power in the market.