NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
Hawthorne Videoactive Report Vol 2 No 101 01203 Hawthorne Videoactive Report Vol 2 No 101 01203
Screen 2
hitviews: the Internet ’s most watched stars hitviews: the Internet ’s most watched stars
Screen 3
TopTVBytes: Take a Byte out of TV ’s Top Clips TopTVBytes: Take a Byte out of TV ’s Top Clips
Screen 4
Uniqlo meets Corteo Uniqlo meets Corteo
Screen 5
taboola: simplifying online video discovery taboola: simplifying online video discovery
Screen 6
Project Palantir: Visualizing Facebook Activity Project Palantir: Visualizing Facebook Activity
Screen 7
VirtualShop for Adidas by CityScape Media VirtualShop for Adidas by CityScape Media
Home

Mobile Advertising Becomes Viable, Remains Modest

Summary:

2007 may not have been "the year of mobile marketing," but with the iPhone launch and other under-the-hood improvements, mobile marketers moved past the experimental stage. Still, compared to other interactive platforms, in 2008, mobile will remain small in overall spending.

For the complete article, click here.

eMarketer: March 2008
By John Gauntt

Submitted by info@hawthorned... on Wed, 2008-04-09 14:48.
» login or register to post comments | email this page | printer friendly version |

Social networking links for this post:
delicious | digg | reddit | magnoliacom | newsvine | furl | google | yahoo | technorati | icerocket