NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear
Screen 2
Stein Mart Love at First Find Stein Mart Love at First Find
Screen 3
CBS Fall Preview CBS Fall Preview
Screen 4
Marty McFly’s Closet Marty McFly’s Closet
Screen 5
HVR Blast from the Past HVR Blast from the Past
Screen 6
Back 4 the Future Back 4 the Future
Screen 7
Dear Sophie Dear Sophie
Home

Monthly Web Video Sessions Surpass 6 Billion

Summary:

Video advertising continued to grow last month in tandem with the expansion of the online video audience. Americans watched 5.3 billion video ads last month, up from 4.6 billion in May, according to the latest data from comScore. Video ads also made up a larger share of all videos viewed: 13.6% compared to 12.6% in May. As a proportion of time spent, ad viewing increased slightly to 1.3% from 1.2% of all minutes watched.

For the complete article, click here.
Submitted by sclarke@hawthor... on Tue, 2011-07-19 01:39.
» login or register to post comments | printer friendly version |

Social networking links for this post:
delicious | digg | reddit | magnoliacom | newsvine | furl | google | yahoo | technorati | icerocket


<none>