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Published on Hawthorne Videoactive Report (http://www.videoactivereport.com)

ABC Cuts VOD Ad Deal With Affiliates

By info@hawthornedirect.com
Created 2008-03-03 16:14
Summary:

Disney-ABC Television Group and its affiliates announced a deal that expands the network's ability to make content available on an on-demand basis through cable and satellite TV and makes affiliates partners in such offerings. Under the new agreement, the affiliates will get one spot [1] each half hour in ABC programming that is made available by cable and satellite TV operators on an on-demand basis. Service requires the fast-forward function to be disabled so that users cannot skip spots.

For the complete article, click here. [2]

TV Newsday: February 25, 2008


Source URL:
http://www.videoactivereport.com/abc_cuts_vod_ad_deal_with_affiliates