Summary:
Cisco seems to be showing up in all kinds of entertainment mediums, and is bringing digital [1] signage to the forefront when advertising or doing product placement [2] in those mediums. In addition to the digital signage placement in the video game Rainbow Six Vegas 2, Cisco is also working closely with major networks such as CBS, FOX and NBC to integrate its products into TV shows, such as Heroes and CSI.
For the complete article, click here. [3]Digital Signage Today: March 26, 2008
By Bill Yackey