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Published on Hawthorne Videoactive Report (http://www.videoactivereport.com)

Pharmaceutical Sales via Direct Marketing to Reach $10.6B in 2008

By skelley@hawthornedirect.com
Created 2008-04-25 21:03
Summary:

A recent DMA report forcasts total direct marketing [0] sales from pharmaceutical companies at $10.6 billion in 2008 and $15.2 billion in 2012. The report estimates a total return of over $10 for each $1 spent.

For the complete article, click here. [1]
Source URL:
http://www.videoactivereport.com/pharmaceutical_sales_via_direct_marketing_to_reach_10_6b_in_2008

Links:
[1] http://www.marketingcharts.com/print/pharmaceutical-sales-via-direct-marketing-to-reach-106b-in-2008-4331/