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Published on Hawthorne Videoactive Report (http://www.videoactivereport.com)

Tivo Enables Advertisers to Reach Viewers When Programming is Paused

By skelley@hawthornedirect.com
Created 2008-12-12 20:19
Summary:

Mercedes-Benz and Twentieth Century Fox Home Entertainment are First Advertisers to Begin Using New ‘Pause Menu’ Feature.

For the complete article, click here. [1]

Source URL:
http://www.videoactivereport.com/tivo_enables_advertisers_to_reach_viewers_when_programming_is_paused