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Published on Hawthorne Videoactive Report (http://www.videoactivereport.com)

CBS Offers Dockers Free Air Time After Underwear Imbroglio

By Amy S
Created 2010-03-08 21:08
Summary:

Talk about getting caught with your pants down. After running back-to-back ads in the Super Bowl utilizing the same creative [1] theme -- people walking about without any trousers -- CBS has agreed to give one of the marketers involved additional ad time to make up for the gaffe, according to a person familiar with the situation.

For the complete article, click here. [2]

Source URL:
http://www.videoactivereport.com/cbs_offers_dockers_free_air_time_after_underwear_imbroglio