logo
Published on Hawthorne Videoactive Report (http://www.videoactivereport.com)

Beyond the Badge: Big Media Brands Strike Foursquare Deals

By DeeDee Banks
Created 2010-03-15 02:14
Tim's Pick: Beyond the Badge: Big Media Brands Strike Foursquare Deals [1]

Summary: Foursquare is offering another channel through which media companies can reach fans. The opportunity is to extend engagement beyond the screen--both television and computer--and into real life. On Foursquare, "when users are out, they get pings from these show reminding them about it.

Source URL:
http://www.videoactivereport.com/beyond_the_badge_big_media_brands_strike_foursquare_deals