NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Screen 1
HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear HVR Farewell: An Interactive Fall Lineup, Back to the Future Footwear
Screen 2
Stein Mart Love at First Find Stein Mart Love at First Find
Screen 3
CBS Fall Preview CBS Fall Preview
Screen 4
Marty McFly’s Closet Marty McFly’s Closet
Screen 5
HVR Blast from the Past HVR Blast from the Past
Screen 6
Back 4 the Future Back 4 the Future
Screen 7
Dear Sophie Dear Sophie

Opinion: Product Placement Is Future Of Blogging

Summary:

According to Jake Pitt, "The lifecycle of internet advertising follows traditional media advertising. First, there is no advertising, as consumers are just beginning to adopt the new technology. Once the consumers are there, the advertisers come in, throwing their ads up all over the place (commercials, infomercials, etc.). Finally, advertisers wise up and realize that product placement is more efficient, more effective, and the best way to go, especially since big traditional ads are just plain annoying."

For the complete article, click here.

Marketing Pilgrim: March 19, 2008
By Jake Pitt



<none>