NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Click to call now! Moms lead mobile, CBS caught with its pants down Click to call now! Moms lead mobile, CBS caught with its pants down
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CareerBuilder ’Casual Friday’ CareerBuilder ’Casual Friday’
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Dockers ’Men Without Pants’ Dockers ’Men Without Pants’
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Virtual Pilgrimage Virtual Pilgrimage
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foursquare foursquare
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Pathways to Housing Vitural Homeless Pathways to Housing Vitural Homeless
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Old Spice’s Viral Super Bowl Hit Old Spice’s Viral Super Bowl Hit

Out of Home

Out of home advertising has been around since people stood on the street between sandwich boards. Our interest, however, is in its digital incarnations -- electronic billboards, projected video, and in-store ad networks. Basically, any interactive technology that draws consumers' attention and triggers response. Browse this section to view the latest and greatest innovations. Even a few of the not-so-greatest.

Pathways to Housing Vitural Homeless

Pathways to Housing Vitural Homeless

’The Buried Life’ Interactive Billboard

’The Buried Life’ Interactive Billboard

Coca Cola Happiness Machine

Coca Cola Happiness Machine

Christmas Light Hero

Christmas Light Hero

Google Voice and Droid take over Times Square

Google Voice and Droid take over Times Square

WSJ Out-of-Home Digital Screens

WSJ Out-of-Home Digital Screens

Prius iPhone App Unleashes Creativity in Times Square

Prius iPhone App Unleashes Creativity in Times Square

Hand From Above

Hand From Above

Cisco HealthPresence

Cisco HealthPresence

T-Mobile Dance at Liverpool Station

T-Mobile Dance at Liverpool Station
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