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Paramount Looking To Branch Out Into Gaming

Summary:

Paramount recently became the second studio (after Warner Brothers) to pursue video game publisher ambitions. Initially, Paramount will focus on casual and mobile games, which will be titles with lower development costs and shorter development cycles. The studio will be well-positioned to take advantage of its stock of intellectual property and access to star talent.

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MediaPost: March 28, 2008
By Shankar Gupta