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Report: Viewers More Engaged With Original Web Video Than TV

Summary:

Despite the continued success of big-budget TV programming, consumers now place considerable value on original online content, according to new research from Web TV network creator Next New Networks and YouTube, and research/consulting firm Frank N. Magid Associates.

For the complete article, click here.
Submitted by sclarke@hawthor... on Wed, 2010-10-13 01:27.
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