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Response Launches Online DRTV Video Library

Summary:

Response has launched AsSeenonResponseTV.com, a new, exclusive online video library featuring more than 200 DRTV long- and short-form ads and products. The new website is expected to double in size by the end of 2008 and will offer direct response marketers, agencies, vendors and consumers a completely objective collection of products available through DRTV campaigns.


For the complete article, click here.

Response: March 19, 2008