NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
Is the TV or Computer the center of YOUR media world?
Screen 1
Hawthorne Videoactive Report Vol 2 No 82 0702 Hawthorne Videoactive Report Vol 2 No 82 0702
Screen 2
Cartier's MySpace campaign Cartier's MySpace campaign
Screen 3
Brightcove platform version 3 Brightcove platform version 3
Screen 4
MySpace and NBC encourage citizen journalists MySpace and NBC encourage citizen journalists
Screen 5
Media TRAnalytics Media TRAnalytics
Screen 6
Comparison Shopping Online, On-Air Ads Comparison Shopping Online, On-Air Ads
Screen 7
One For Fun: stop littering... One For Fun: stop littering...
Home

The Best 2008 Predictions Yet: The Web 2.0 Buzzword Forecast

Summary:

Writing for ClickZ, consumer-generated media expert Pete Capshaw took a stab at forecasting the top Web 2.0 buzzwords for next year. This is funny stuff, all the more so because he makes valid points. He nominates, for instance, "Search moptimization" -- the art of cleaning up negative organic search results generated by cranky consumers' reviews, blog posts, and videos. Or how about "Shamsparency," the state of ease in uncovering phony social networking on behalf of your brand -- and the inevitable backlash. Well worth the look!

For the complete article, click here.

ClickZ: November 11, 2007
By Pete Blackshaw

Submitted by swilcox@hawthor... on Mon, 2007-12-17 17:04.
» login or register to post comments | email this page | printer friendly version |

Social networking links for this post:
delicious | digg | reddit | magnoliacom | newsvine | furl | google | yahoo | technorati | icerocket