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Under the Microscope: Starbucks signs on Lady Gaga and her formidable social network

Summary:

Beginning Thursday, May 19, Starbucks is hosting a Gaga-themed scavenger hunt across its digital properties from Facebook to Twitter to Foursquare. Followers are able to track her exploits and ferret out clues. The top winner gets special access to a Lady Gaga concert during her 2012 world tour.

For the complete article, click here.
Submitted by sclarke@hawthor... on Wed, 2011-05-25 01:50.
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