NEWS VIEWS AND INSIGHTS ON INTERACTIVE VIDEO ADVERTISING POWERED BY: hawthorne direct
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Warner Bros. Holding Interactive Video Contest to Promote Next "Harry Potter" Movie

Summary:

Warner Bros. is holding an interactive video contest to promote the July 15th opening of the latest movie in the "Harry Potter" franchise, "Harry Potter and the Half-Blood Prince." Dubbed "The Advanced Potion-Making Experience" and featured on YouTube, the contest invites visitors to create their own potion-making videos and share them with their friends.

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