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Widgets Provide Powerful Content Syndication Medium

Summary:

Advertisers constantly are looking for the most effective way of engaging targeted audiences with their brands' messages, while publishers are looking for a fresh way to monetize their content and market their brands. By pairing advertising with high quality syndicated content in a widget application, advertisers are able to reach an audience that is very relevant and involved with contextual content.

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iMedia Connection: March 26, 2008
By Carolyn Bekkedahl

Submitted by info@hawthorned... on Thu, 2008-04-03 14:27.
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